The guys who organised ALL the information in the world and then kept going

I confess to be quite a fan of Google. Very frequently, I get on my friends', family members' and work colleagues' nerves while I engage in long conversations with myself about their many products and advantages until someone, usually very politely -bless you all for putting up with this sick side of me-, help me snap out of it and come back to reality.

I thought it was only fair to start doing it here too.

That is NOT to say that I unconditionally worship their work or co-founders Brin and Page (often called "googlers" in some kind of elaborate and mysteriously disapproving way). I simply recognise that Google does better what others do, or what others have tried to do unsuccessfully before. And I am glad, and very grateful that so much of what they have done so far have benefited everyone with an Internet connection, and not just a wealthy elite.

Still, I will try and balance up Google's good deeds with all those increasingly popular comments that say that Google is failing to live up to its very own philosophy ("Don't be evil"). In fact, to help me illustrate this side of my beloved Google (and again, I guess, to help me snap out of it), my brother recently got me a book that -despite being, sadly, one of the most disastrous cases of translation into Spanish I've ever read- does explore some of the questionable aspects of the company and raises a few interesting questions.

And when I say Google, by the way, I don't mean the popular search engine, which recently celebrated its 10-year birthday, but to the most remarkable technology company of our days. Google is pushing the boundaries of this technology and changing our world in the process.

And whether or not you like their ways, whether you decide to love them or hate them, you must know what they are doing.

More on this soon.

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